Stay current on direct marketing trends with our newsletter

Sign up to receive our newsletter, “Quick Takes in Direct Marketing.” You’ll find articles on recent direct mail trends, case studies that might apply to your situation and interviews with our experts in list management, web/mail integration and other topics.

Recent newsletters are posted below.

June, 2008

Six recent direct marketing trends and details on the new postal regulations and rates.

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September, 2007

How and why to set up and use a “personal web site” (PURL) as part of your marketing mix; details on our online residential mailing list service, RESNET, accessible by a website where you can access names and addresses in any community across the U.S., build a custom mail list that optimizes postage costs, email it to your printer – and track results.

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May, 2007

Using color to boost response; does your direct marketer have a disaster recovery plan that guarantees your mail drops, come rain or shine?

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March, 2007

The growth in electronic solicitations; using drop shipping to save postage costs; how tips in selling cookies by mail could apply to your product.

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